Filmit.xyz is a South Carolina and New York City based video production company creating commercials, documentaries, and social content for brands across the Southeast and Northeast.

The people are the real magic. We just happen to run the cameras.

At Filmit.xyz we are a South Carolina and New York City based video production company that helps brands, agencies, and founders tell stories that people actually want to watch. From quick turn social clips to full scale commercial campaigns, our team handles the work from first idea to final export.

We grew up on set, not in boardrooms. That means our starting point is always the story. What are you trying to say. Who needs to hear it. Where is this content going to live. Once that is clear, we build a production plan that fits your goals, timeline, and budget.

Our crew is anchored in South Carolina with an active footprint in New York City. In the Southeast we partner with manufacturers, farms, tech companies, and local businesses that need cinematic storytelling without a bloated agency model. In New York we collaborate with agencies and in house marketing teams who need a nimble production partner that can drop into existing campaigns and deliver.

Every project runs through the same simple process.
Pre production where we shape the concept, script, schedule, and logistics.
Production where we direct, light, and capture the footage with a tight, senior crew.
Post production where we edit, color, design graphics, and prep versions for web, social, and broadcast.

Along the way you are never guessing what comes next. We communicate often, share work in progress, and align each cut with measurable goals like views, engagement, or conversions. The work has to look beautiful, but it also has to move the needle for your business.

Filmit.xyz exists for marketers and founders who want a long term production partner they can text, call, and rely on. If you are planning a shoot in South Carolina, New York City, or anywhere in between, we would love to talk about it.

Reach out on our contact page and schedule a call to see how our team can help bring your next film, campaign, or content series to life.

Three men discuss in front of a camera setup, with one man showing something on his smartphone, in an indoor tech or creative workspace.
A man setting up audio equipment in a television studio with cameras, lighting, and set design elements.
A man in a white shirt speaking in front of a camera in a modern kitchen set, with baking ingredients and a laptop on the counter, and studio lighting equipment overhead.

How we work

We try to keep the process simple for clients, even when the production is complex. Every project runs through the same core phases so you always know what is happening and what comes next.

1. Discovery and goals

Everything starts with a quick call.

We get clear on:

  • What you are trying to achieve

  • Who you need to reach

  • Where the video will live

  • Timeline, budget, and approvals

From there we recommend the right format. That might be a hero brand film, a series of social shorts, a campaign for a product launch, or a full content package that covers all of the above.

You get a concise project brief that outlines goals, deliverables, rough schedule, and ballpark cost so everyone is aligned.

2. Pre production

Once we are a go, we move into planning. This is where the project really takes shape.

Typical pre production includes:

  • Concept development and creative direction

  • Script or outline

  • Mood boards and references

  • Shot lists and storyboards where needed

  • Location research in South Carolina, New York City, or wherever we are filming

  • Casting, crew booking, and scheduling

  • Gear list, logistics, and call sheets

We handle the heavy lifting and keep you updated through shared docs and quick check ins. By the time we get to set, there are no surprises.

3. Production

This is shoot day. Or sometimes shoot week.

We build a senior, compact crew that fits the project. Director, director of photography, gaffer, sound, and support. No unnecessary bodies, just the right people in the right roles.

On set we focus on:

  • Performance and story

  • Lighting and camera movement

  • Clean location sound

  • B roll that makes your brand feel real, not stock

Clients can be as hands on or hands off as they prefer. You always have a clear schedule and a single point of contact so the day runs smoothly.

4. Post production

All footage is backed up in multiple locations, then we move into the edit.

Post production can include:

  • Picture edit and story structure

  • Sound design and licensed music

  • Color grading to give the project a consistent, cinematic look

  • Motion graphics, titles, and lower thirds

  • Multiple versions for web, social, and vertical cuts

We share cuts through an online review platform so you can comment directly on the video. Most projects go through a rough cut, fine cut, and final approval stage.

5. Delivery and rollout

Once the final cut is approved, we export all deliverables in the formats you need:

  • Master files

  • Social ready exports

  • Versions for paid ads if needed

If you want support on distribution, we can collaborate with your marketing team or agency on how to best launch the content, from YouTube optimization to social cutdowns and paid campaigns.

Work with us today