he Challenge

Attune, a tech-driven small business One Engagement Banking Platform for Unified Banking Experiences, needed an engaging and concise way to explain their services to potential new customers. Their platform simplifies the customer experience, maintain a competitive edge, and provide exceptional banking services with the leading technology for banks and credit unions. The goal was to create a 90-second animated explainer video that could be shared on their website and social media channels, driving customer engagement and conversions.

The Solution

Attune partnered with Filmit.xyz to develop a custom animated explainer video that would simplify the complexities of insurance while highlighting the platform’s user-friendly features. Our creative process involved the following steps:

1. Scriptwriting and Story Development:
   We collaborated with Attune to create a script that clearly articulated the problems small businesses face when purchasing insurance and how Attune’s platform provides a seamless solution. The script was concise, engaging, and educational, designed to resonate with Attune's target audience.

2. Animation and Visual Design:
   Using clean, modern design elements and an approachable animation style, we produced a video that reflected Attune’s brand identity. We combined 2D animation with dynamic visuals that illustrated key features of the platform, such as ease of use, quick quotes, and tailored insurance options.

3. Voiceover and Sound:
   To make the video even more relatable, we worked with a professional voiceover artist who conveyed a friendly, trustworthy tone. Background music and subtle sound effects were added to enhance the viewing experience and maintain viewer attention throughout the explainer.

The Results

Attune’s animated explainer video was a key asset in their digital marketing efforts, resulting in:

• Increased Customer Engagement: By simplifying complex insurance concepts, the video helped potential clients better understand how Attune could address their needs. The clear and concise message resonated with small business owners, driving more interaction with the platform.

• Higher Conversion Rates: The explainer video was prominently featured on Attune’s homepage and shared on social media, contributing to an increase in sign-ups and inquiries from potential customers.

• Improved Brand Perception: The video solidified Attune’s brand as a modern, efficient, and customer-friendly insurance solution. It not only educated customers but also reinforced Attune's commitment to making insurance easier for small businesses.

Conclusion

By partnering with Filmit.xyz, Attune successfully communicated the value of their insurance platform in a way that was visually engaging, easy to understand, and highly effective in attracting new customers. The animated explainer video continues to serve as a powerful marketing tool, showcasing Attune's innovative approach to insurance.

If your company needs a dynamic animated explainer to simplify complex services or products, contact Filmit.xyz today to create a custom video that engages and converts.